Industry Veteran to Join KW Xperience Real Estate Network’s Leadership Team

Nald GuevarraNews

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Dawn Sroka Named Director of Operations for Xperience

PORTLAND, OR (February 21, 2020) — Keller Williams Xperience Real Estate Network announced today that Dawn Sroka has been named Director of Operations for both Xperience Real Estate and Xperience Growth Coaching.

A 15 year veteran of Keller Williams Realty International (KWRI), Sroka was ready to launch her next phase of growth by taking what she learned from working with company leaders at corporate and applying it to a field facing, more entrepreneurial opportunity within Keller Williams. As Director of Operations for Xperience, Dawn will now be responsible for leading all operations and the operations team for Xperience Real Estate and develop operations systems for Xperience Growth Coaching. 

During her tenure at the corporate headquarters, Sroka was responsible for executing a variety of significant projects including Gary Keller’s The ONE Thing Book Tour and most recently, orchestrating Family Reunion and Mega Camp breakouts, directing Keller Williams’ live stream education and leading Keller Williams University’s (KWU) Master Faculty Program. 

“Our organization is honored for Dawn to join our leadership team. For the last decade, as a frequent speaker at KW events, I have worked with and benefitted from Dawn’s professionalism, organization and work ethic. She has been nothing short of outstanding,” Suarez said. “We consider ourselves as much as a teaching and coaching platform as we do a real estate company. Dawn’s passion for education coupled with her love of the real estate agent make her a solid fit for our team.” 

“After 15 incredible years at KWRI, I’m so excited to launch my new career as Director of Operations. I can’t wait to learn from and pour into this amazing team!” Sroka commented. 

One of Xperience’s key values is relationships and Sroka is well-known in Keller Williams for cultivating and maintaining authentic relationships. In addition to her connection to Suarez, Sroka also worked with Xperience’s Director of Talent Acquisition and Engagement Holly Priestner who previously served as Vice President of KWRI. 

“I always marveled at Dawn’s ability to build a strong community with KWU’s Master Faculty. She coached and provided service to empower them to lead and deliver meaningful content. A byproduct of her leadership and service is that she cultivated hundreds of raving Dawn Sroka fans,” Priestner said. “These qualities are reflective of our Xperience leadership team and we are thrilled to welcome her!” 

“Dawn joins the company at a momentous time in Xperience’s history. With the recent announcement of a brand new platform, I see Dawn playing an instrumental role in delivering PLACE Inc.’s value proposition,” Suarez said. 

Ben Kinney and Chris Suarez, two industry veterans, recently announced the launch of PLACE Inc., a new innovative real estate platform. 

The Xperience Real Estate Network has expanded to more than two dozen cities across the United States, generating millions of dollars in annual revenue while building a strong culture through coaching, consulting, collaboration and commitment. In 2019, Xperience closed half a billion in real estate volume resulting in $13.2 million in GCI from approximately 1500 units. The six Xperience Network Brokerages closed $3.5 billion in volume through approximately 1100 agents. Xperience Growth Coaching brings numerous online and live programs to the industry throughout the year. Inman named Xperience “First Runner Up” in the Most Innovative Team category at the Inman Innovator Awards in 2018 and CEO Chris Suarez consistently is listed as a RISMedia Real Estate Newsmaker. Xperience Real Estate is also part of REAL Trends/Wall Street Journal’s elite “The Thousand” list, ranking America’s top real estate teams. Xperience recently announced a merger with Ben Kinney Companies to create a disruptive and innovative real estate platform and company, PLACE Inc

Learn more about opportunities with the Xperience Real Estate Network.